Responsibilities:
Responsible for creating and implementing a comprehensive communications strategy and marketing plan that increases brand image, engage with community members, support employee recruitment & retention, and disseminate important information.
Leads a team that delivers measurable success in elevating the Hospital’s mission and image.
Qualifications:
Bachelor’s Degree in Communications, Marketing, Business Management or a related field, plus five (5) years of progressively responsible marketing and media relations experience required.
Master’s Degree is preferred.
Prior responsibility for planning, organizing, coordinating, staffing, and budgeting in business, education, or a healthcare environment required.
Proven record of accomplishment of developing successful healthcare marketing and public relations programs through the use of public relations, outreach and social media.
Media maven with the ability to secure placement in local and regional publications and other media.
Strong organizational, analytical, project management and writing skills are required.
Outstanding communication, customer service and leadership skills required.
Ability to work well with all levels within the organization and function as a team member.
Ability to plan, organize, prioritize, manage deadlines and calendars is required.
Ability to actively listen to ideas and concerns and respond in an appropriate manner.
Demonstrated knowledge is of how to accomplish superior performance in a unionized environment preferred.
Prior experience in an Academic Medical Center preferred.
Proficient knowledge of Microsoft Office (Word, Excel, PowerPoint and Access).
Credential required: Bachelor’s Degree
Primary Verification Source: University Hospital's designated Background Check Company.
PHYSICAL DEMANDS: Position requires sitting, walking, reaching with hands and arms climbing or balance, stooping, kneeling, crouching or crawling and taste or smelling under 1/3 of the time.
Position also requires sitting use of hands to finger, handle or feel to 2/3 of the time.
Position also requires ability to lift 25 pounds or less under 1/3 of the time.
Close and distance vision is required.
WORK ENVIRONMENT: Position requires quiet to moderate noise levels, i.
e.
, private or business office with computers and printers, with light traffic.
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